Social Justice Calendar of Western Massachusetts

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How We Decide to Get Serious About Climate Solutions: Politics, Communication, and Framing

September 25 @ 10:00 am - 1:30 pm

Join us for the next Climate Adaptation Forum
Friday, September 25th!
Date: September 25th, 10:00AM-1:15PM
Location: Online (Webinar login information will be sent in the registration confirmation email).

Climate change has evolved into a hot-button, politically charged issue whether you are on the right or left. Communicating messages across audiences is challenging not only because the threat has been politicized but because climate change is often not seen as the emergency it is.

Join the Climate Adaptation Forum and our panel of national leaders to explore climate change communication and framing efforts across the political spectrum. Our panel will answer today’s most pressing questions: How is climate change internalized by different audiences? How have the panelists succeeded in communicating messages across audiences? Does it matter whether climate is framed as a greenhouse gas emissions problem or an adaptation/resilience problem? How does the framing of climate change intersect with structural racism?

Renowned climate change journalists, communication experts, and behavioral analysts will address why more people won’t respond to the threats of climate change with urgency. Are there easy ways to implement knock-out strategic messaging and remove obstacles to ambitious action? Do most people respond to messages of danger, opportunity, injustice, or something else?

This is a can’t-miss virtual event!


September 25
10:00 am - 1:30 pm



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